In Spring 2014, Double N Rich joined husband and wife team Kofi and Kristin Essel of Third Crown as brand publicist. A contemporary jewelry company with modern, clean designs, Nneya Richards was brought on the team to gain more industry attention for the brand in terms of editorial placements and thereby resulting in sales. Nneya Richards introduced the brand to editors by way of VIP seeding and celebrity press releases coupled with desksides piquing editors interests in the collection for upcoming editorial placement.
